Portland, Oregon / my own boss for ten-plus years
Build first,
talk after.
I'm Heathrow. I've run my own businesses for over a decade. Now I run Bloom with Thalia, an AI partner, and I meet business owners where they are and help them figure out what they actually need built.
What I'm good at / the honest list
Seeing what's worth fixing, then fixing it.
Seeing value others walk past
A dresser on the curb, a process nobody owns, an inbox full of people who never got an answer. I notice, and I pick it up.
Design and taste
Making a thing look and feel right, whether it's a cabinet pull-out or an app screen. I know done from close.
Listening, then building
Owners rarely need what they first ask for. I sit with them, find the real problem, and get it built. Fixed price, no games.
Working with AI as a partner
The bottleneck isn't the technology, it's describing what you want and putting it on rails. I've done that daily for two years.
Building with my hands
Cabinets, drawers, installs, furniture brought back from the dead. Patience and a square edge carry over to everything else.
Trying a lot, dropping fast
Keep what works, drop what doesn't, no ego about it. Most of what I know came from the dropping.
Where I've been / the short version
A decade of my own calls.
- 10+ yearsSelf-employed. Small businesses in Portland, built from scratch, each one teaching the next.
- The risky yearsCrypto, early. Built a token on Base and learned the expensive lessons first-hand. I still like the technology.
- With my handsWood and curb finds. Furniture restored and sold, cabinets and pull-outs built and installed for people who became friends.
- 2025 to nowBloom, with an AI. Co-founded a company where the agents do the work and a person approves what matters. A show on YouTube about it, built in public.
What I'm after / said plainly
Let go without losing control.
- A business that earns while I'm away from the desk, so I can travel and still be useful.
- Helping people cross from working human-first to working with AI, without fear and without handing over the keys.
- Learning in public and teaching what I find, rough edges included.
- A playground like mine for everyone: your own agents, running your work and your life, safely.
- Enjoying the ride, and helping others along it. People and AI alike.
Say hi / I answer my own messages
Got a business and too much busy work?
Text or call and tell me what eats your week. If Bloom can take it off your plate, you'll know the price and the date before you pay.
A few things that came out of all this: Bloom The AI Playground, the show How I build